Client Snapshot

Business Type: Content Strategy & Brand Messaging Studio
Location: Canada (serving global clients)
Service: Marketing Department as a Service (MDaaS)
Engagement: Since October 2023
Channels: Website support, blog content, SEO, creative support
Primary Goal: Consistent content marketing and organic growth

Wynn & Howe Ontario: Our Marketing Department in Action

The Challenge

Wynn & Howe had the expertise to craft great content for their clients—but as a growing boutique agency, they lacked the time and internal bandwidth to market themselves effectively.

They needed a consistent and aligned marketing partner who could support their own website content, SEO growth, and creative assets—so their brand presence matched the quality of their client work.

Our Approach

We started with a strategic alignment session to understand their tone, market positioning, and service strengths. Our focus was to help them practice what they preach—by publishing valuable content under their own brand while ensuring strong SEO hygiene and website clarity.

The Marketing Mix We Used

SEO Support: Fixing technical gaps, improving speed, and optimizing page content for keywords

Blog Writing: Thought-leadership posts aligned to buyer psychology, content strategy, and storytelling

Website Support: Regular updates to service pages, copy adjustments, and layout improvements

Creative Support: Social banners, carousels, and pitch visuals for online brand authority

Our 4-Step Execution Process

Audit – Evaluated site structure, tone, blog archive, and brand narrative gaps

Strategy – Mapped blog topics, internal linking paths, and keyword placements

Execution – Biweekly blog delivery, on-page improvements, and content design

Optimization – Ongoing review of keyword performance, meta data, and UI/UX enhancements

Work Highlights


✅ 10+ long-form blogs written in-house using their own brand tone
✅ SEO-friendly rewrite of home page and key service pages
✅ Creative assets for social and email campaigns
✅ On-demand landing page edits and structural improvements
✅ Optimized blog formatting, CTAs, and internal linking

View Brand Website

Results / Impact (Performance Summary)

📈 Improved organic ranking for branded and niche service keywords
✍️ 3x increase in time spent on blog pages (based on Google Analytics)
💬 More inbound messages referencing specific content
🧩 Clearer brand narrative and stronger pitch consistency

Want Content That Converts Like This?

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