
Delish Meals – Cloud Kitchen, Canada
Full-Stack Marketing Execution by Stiplify
About Delish Meals
Delish Meals is a Canadian cloud kitchen brand offering Indian fusion meals for modern lifestyles. They wanted a robust digital marketing strategy to reach health-conscious professionals and families.
Delish Meals: Our Marketing Department in Action
The Challenge
No structured online marketing
Low brand awareness
Underperforming ads
No CRM or retention system
Our Approach
We started by understanding Delish Meals’ unique value proposition, customer base, and local competition. Based on our initial audit, we built a multi-channel marketing system designed for daily execution and long-term growth.
The Marketing Mix We Used
Meta Ads: Weekly campaigns targeting local delivery zones and promoting seasonal offers
Google Ads (Search + Display): Focused on keywords like “healthy meals near me” or “order lunch online in Ontario”
SEO: Local keyword strategy, on-page improvements, and a blog-driven approach to boost discoverability
Blog Content: Monthly posts based on seasonal food trends, health-focused keywords, and location-specific topics (e.g., “5 Low-Carb Meal Options in Ontario”)
Google My Business: Regular updates, offer posts, and customer review management to improve local visibility
WhatsApp Flows: Lead generation through ad-to-chat funnels and weekly menu broadcasts via WhatsApp
Our 4-Step Execution Process
Audit
We reviewed Delish Meals’ website, ad accounts, Google Business profile, and SEO baseline to identify strengths and gaps.
Strategy
A custom monthly plan was created—covering content calendars, keyword focus areas, paid media channels, and campaign themes.
Execution
Our team handled weekly ad launches, monthly blog publication, GMB updates, and WhatsApp campaign rollout—keeping everything moving on autopilot for the client.
Optimization
We ran monthly performance reviews, adjusted ad creative and targeting, tested keyword variations, and incorporated new trends into our content and ad strategy.
Deliverables / Execution Highlights
✅ 3 campaigns per month on Meta & Google
✅ GMB posts, reviews, and photo uploads
✅ 2 blog posts/month based on trending keywords
✅ WhatsApp automation for leads + offers
Results / Impact (Performance Summary)
📈 +124% SEO visibility in 3 months
💰 4.2x ROAS on Google Ads
📲 30+ WhatsApp leads/month
⬇️ 15% drop in cost-per-lead

Need a Marketing Department Like This?
Let us build your brand, leads, and online reach—month after month.