In this course, you'll learn how to drive product growth through effective marketing strategies. Key topics include:

Market Research: Understand your target audience and how to segment markets.
Product Positioning: Learn how to position your product for maximum impact.
Go-to-Market Strategy: Develop strategies for successfully launching a product.
Brand Messaging: Craft compelling messaging that resonates with your audience.
Sales Enablement: Align marketing efforts with sales teams to drive revenue.
Analytics and Metrics: Use data to optimize marketing campaigns and measure product performance.

The course is structured over 6 months for the live online program, with weekly sessions and assignments. If you opt for the self-paced/pre-recorded version, you can complete the program at your own pace, typically within 4-6 months, but you have flexibility to take longer if needed.

Live Online (6 months):
Participate in weekly instructor-led sessions, group projects, and live Q&A.
Get real-time feedback from experts and interact with peers.
Ideal for those who prefer a structured approach with a dedicated schedule.
Pre-recorded (Self-Paced):
Access all course materials and videos at your own pace.
Perfect for those who need flexibility and prefer to manage their learning independently.
Lifetime access to course content allows you to learn whenever you are ready.

Upon successful completion of the Product Marketing Professional Program, you will receive a Product Marketing Certification, which is recognized by top companies in the industry. This certification validates your expertise in product marketing, from positioning and go-to-market strategies to metrics and performance analysis.

Yes! Both the live online and pre-recorded/self-paced options offer hands-on projects, real-world case studies, and assignments designed to give you practical experience. You’ll work on developing and executing product marketing strategies that you can showcase to potential employers.

Graduates of the Product Marketing Professional Program can pursue various roles in the field of product marketing, such as:

Product Marketing Manager: Lead product marketing strategies and campaigns.
Product Strategist: Develop long-term strategies for product growth and market positioning.
Go-to-Market Manager: Plan and execute product launches.
Market Research Analyst: Conduct research and analysis to support product development and marketing.
Brand Manager: Oversee the development and positioning of a product's brand.

Yes, the self-paced/pre-recorded option allows you to learn at your own pace with lifetime access to the course materials. For those opting for the live online format, you’ll follow a structured schedule with weekly sessions and assignments, but you can still manage your learning independently between live sessions.

Yes, we offer job placement assistance to help you advance your career after completing the course. Our services include:

Resume and LinkedIn Profile Review: Tailor your resume to highlight product marketing skills.

Interview Coaching: Prepare for interviews with mock sessions and expert advice.

Networking Opportunities: Connect with employers actively hiring in the product marketing space.

Our Product Marketing Professional Program offers a unique blend of theory and practical application, including:

Live Online (6 months): Get real-time feedback and mentorship from industry experts in weekly live sessions.

Pre-recorded Learning: Flexible self-paced learning with lifetime access to course materials.

Real-World Projects: Work on actionable projects and case studies that directly apply to product marketing.

Dedicated Career Support: Access resume reviews, interview prep, and networking opportunities to jumpstart your career.

Choose Live Online (6 months) if you prefer a structured learning environment, direct interaction with instructors, and a set timeline.
Choose Self-Paced if you need more flexibility and want to learn at your own speed without the constraints of live sessions.

Currently, in-person classes are available only in Bangalore. If you're located in Bangalore or prefer a classroom setting, you can attend our in-person sessions. For students outside Bangalore, the live online or self-paced options are great alternatives for flexible learning.

Yes, both the live online and pre-recorded/self-paced options are fully accessible on mobile and tablet devices, so you can study anywhere, anytime, at your convenience.